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Press Releases
12 Oct 10 16:35
Mr Ralf Bissinger Joins BMW Thailand as New Director Sales & Marketing
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BMW Thailand recently announced that Mr Ralf Bissinger is appointed as the new Director - Sales & Marketing of BMW Thailand. He has assumed his new position at BMW Thailand starting from 1 October 2010.

Mr Bissinger (48) has been working with BMW Group for over 20 years. Prior to joining BMW Thailand, he served in various Sales & Marketing functions in BMW Group’s headquarter and subsidiaries – particularly in the Asia Pacific region, including Australia, Singapore and India – with the last position as Director - Sales & Marketing, BMW India. In his new position, he is responsible for managing the overall sales and marketing for BMW automobile business in Thailand.

Mr Michael Kordys, the President of BMW Group Thailand said "We are very pleased to have Mr Bissinger heading up our Sales & Marketing function. With his expertise in sales, marketing and product management, plus his broad experience in the region, Mr. Bissinger will help further develop BMW brands and sales & marketing operations in order to achieve our goal of being Number ONE in the premium segment in Thailand."

"In the same occasion, we would like to bid a farewell to Mr Karl Ruediger upon his return to Germany in order to take the new role in the home market. On behalf of the Management of BMW Group Thailand, I would like to express our appreciation to Mr Ruediger for his dedicated years and his contribution to the success of BMW Thailand." noted Mr Kordys.
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