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Land Rover
20 Jul 09 16:28
Tic-Tac... Siam Paragon Annual Horology Watch Expo Kicks Off
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Siam Paragon high end shopping mall recently recently kicked off it's annual mega watch exhibition – “Siam Paragon World Watch & Jewelry 2009,” The show is on until 16 August 2009 at Royal Paragon Hall bringing together than 200 world-class brands and representing a budget of more than 500 million THB.

For the first time ever, license plates with the auspicious numbers 9999, 999, 99 and 9 will be given as special rewards to watch lovers together with irresistible offers and privileges.

‘Siam Paragon World Watch & Jewelry 2009’ has been created by Siam Paragon Shopping Center together with its business alliances including KBANK, property developer Pace Development Co., Ltd., and Chase Co., Ltd., importer of AMAXS massage chairs, and more than 200 watchmakers.


Leading watch importers: PMT The Hour Glass, Time Midas, IWC and JLC are also joining the Siam Paragon World Watch & Jewelry for the first time.

More than 40,000 individual pieces worth over four billion baht from 200 world-renowned names will be showcased at the 14,000-square-metre Royal Paragon Hall. Exclusive to Siam Paragon are creations from A. Lange & Sohne, Audemars Piguet, Blancpain, Breguet, Bvlgari, Cartier, Chanel, Chopard, Corum, Frank Muller, Gerald Genta, Glashütte Original, Greubel Forsey, Harry Winston, Hubolt, Jacob & Co, Omega, Parmigiani Fleurier, Piaget, Roman Jerome Ulysse Nardin and Vacheron Constantin.

The very latest horology collections and innovations were brought in from the Basel World and SIHH horolgy exhibitions in Switzerland.


Presented at the announcement event were CEO Siam Paragon Kriangsak Thantipipop actresses Ploy Cherman Boonyasak and Yardthip Rajpal in exotic body painting by M.A.C. under the concept “The Universe of Time.” Featured also was a watch fashion show by celebrities namely Boonyapha Bencharongkul, Saivipa Patpongpiboon, Songkran Techanarong, Kritpon Tapparangsri and Karoon Sosothikul.

At Siam Paragon World Watch & Jewelry 2009, watch lovers will find timepieces in five categories including Masterpiece, Complication, Luxury, Fashion and Techno Sports.

Masterpiece: a combination of advanced technology and design, include a Harry Winston’s Histoire de Tourbillion worth more than 31 million THB. Limited to only 20 pieces, only one unit of the unique collection will be available in Thailand. The 48 mm case is made from white gold and zalium, an ultra-light material exclusive to Harry Winston’s timepieces.

Chanel is showcasing the J12 Haute Joaillerie, a limited edition high jewelry watch valued at 27 million THB.

The timepiece reveals a fine combination of 18K white gold adorned with 54 baguette-cut diamonds and 84 baguette-cut ceramic.

Piaget contribution includes Polo Tourbillion Relatif a tribute to Paris. It is manufactured in limited edition of three pieces only one which is available in Thailand. The watch has unique and beautiful engravings of the word “Paris.” Breguet showcases Marine 5829 Chronograph High Jewelry worth over 10 million THB. The case is available in yellow gold, white gold and rose gold.

Complication presents fascinating innovations of micro engines such as Vacheron Constantin’s Constantin Malte Tonneau Tourbillon Haute Joaillerie. The elegant tonneau-shaped case of is sculptured in 18K white gold. The case is paved with 270 baguette-cut diamonds, with a total weight of 12.25 carats and 40-hour power reserve.

Bvlgari offers Sotirio Bvlgari Tourbillon Quantieme Perpertuel, a limited edition of 30 pieces, the horological masterpiece features automatic tourbillion and perpetual calendar.

Graham showcases Graham Chronofighter Trigger Tourbillograph. The model features transparent tourbillio, presented with five different dials, each series is available in only 50 pieces.

Highlight luxury watches include Frank Muller’s Cintrée Curvex Tourbillon with Diamonds. The tonneau case is crafted with 18K white gold encrusted with 420 diamonds.

Corum presents Golden Tourbillion Panoramique grey sapphire. The case is executed in gold or platinum and is Tonneau-shaped. It comes with double sapphire crystal and is water resistant to 30 metres.

Chopard is showcasing Haute Joaillerie Luma, with a power reserve 90 hours. The round dial is encrusted with 797 diamonds.

Fashion watches are for trendy individuals to follow the latest watch trend. Delacour presents City Ego Triplezone. The triple time zone dial presents an imposing and potent image where only the hands paint a furtive dash of colour. A timepiece designed for the active lives of sophisticated urbanites.

Frederique Constant showcases Love Heart Beat. The dial is set with diamonds. The dial, decorated with a subtle heart-shaped guilloche finish features a charming "love" opening at 12 o'clock, set with sparkling diamonds.

Techno Sport serves the unique challenging lifestyles. Audemars Piguet presents Forged Carbon Royal Oak Offshore Chronograph. The creators of the unique timepiece have opted for forged carbon to produce the case. The high-tech material is characterised by remarkable lightness and resistance.

Brietling showcases Navitime 125th Anniversary. The new Brietling watch is water resistant to 30 metres, is made to limited edition available in only 2,009 pieces.

The event also features exhibitions from top brands and activities including launch parties of Swarovski, Welder, Shizuku-Ishi, TW Steel and Skagen.

Featured also are latest collections from Tag Heuer, Maurice Lacroix, Breitling, Frederique Constant, Raymond, Graham, Hamilton, Seiko, Toy Watch, O.D.M., K& Bros and more. Watch collectors who love black coating materials will be indulged with a wide range of fascinating collections while yellow gold is popular in Asian market.
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